UNIVERSITY EXAMINATIONS: 2016/2017
EXAMINATION FOR THE CERTIFICATE IN BUSINESS
INFORMATION TECHNOLOGY
CBIT 0104 BUSINESS AND ENTERPRISE MANAGEMENT
DATE: AUGUST, 2017 TIME: 2 HOURS
INSTRUCTIONS: Answer Question One & ANY OTHER TWO questions.
QUESTION ONE [30 MARKS] – COMPULSORY
(a). Business is defined differently by different people as per different situations.
Describe the concept of business and what it entails. 10 Marks
(b). Good management in business is important. Describe the main departments found in
most business organisations. 10 Marks
(c). When you are planning to start a business, discuss various objectives you should
consider including the bottom-line objective of business. 10 Marks
QUESTION TWO [20 MARKS]
A company’s business environment consists of actors that affect its ability to develop and
maintain successful relationships with its target customers. The process of analyzing the
environment is also known as environmental scanning. Explain the importance of
environmental scanning to a company. 20 Marks
QUESTION THREE [20 MARKS]
(a). What does Corporate Social Responsibility entail? 4 Marks
(b). Explain the arguments that support Corporate Social Responsibility. 16 Marks
QUESTION FOUR [20 MARKS]
(a). Define Entrepreneurship, describe an entrepreneur and state the Characteristics of
Successful Entrepreneurs. 15 Marks
(b). Briefly describe the entrepreneurial process. 5 Marks
QUESTION FIVE [20 MARKS]
(a). Discuss Partnership as a form of business citing the different types of partners and
their participation in the partnership business. 8 Marks
(b). Describe the advantages and disadvantages of this form of business. 12 Marks
