BIT2306  ENTREPRENERUSHIP SKILLS.

UNIVERSITY EXAMINATIONS: 2018/2019
EXAMINATION FOR THE DEGREES OF BACHELOR OF SCIENCE IN
INFORMATION TECHNOLOGY/ SOFTWARE DEVELOPMENT/
BUSINESS IT/ INFO. SEC & FORENSICS/ APPLIED COMPUTING
BIT 2306: ENTREPRENERUSHIP SKILLS
FULLTIME/ PART TIME/DISTANCE LEARNING
DATE: AUGUST, 2019 TIME: 2 HOURS
INSTRUCTIONS: Answer Question One & ANY OTHER TWO questions.

QUESTION ONE
a) Discuss the most commonly cited characteristics found in successful entrepreneurs.
(8Marks)
b) Describe five key challenges faced by young entrepreneurs and suggest a solution for
each. (10Marks)
c) Explain why it’s important for a business manager to study the business environment.
(4Marks)
d) What are the four major types of innovations? (4Marks)
e) Define the term window of opportunity. (2Marks)
f) What is the most striking thing that you have learnt in this unit? (2Marks)
QUESTION TWO
a) Describe three common circumstances under which the business plan may be written.
(6Marks)
b) When writing a business plan, the external environment must be taken into consideration.
Identify four areas of the business plan that are influenced by the external environment.
(12Marks)
c) Describe two business opportunity around KCA University. (2Marks)
QUESTION THREE
a) Define the term ethics. (2Marks)
b) Discuss the importance of entrepreneurial ethical leadership. (8Marks)
c) Explain the five states in product planning and development process. (10Marks)
QUESTION FOUR
a) Describe the importance of marketing research in business. (4Marks)
b) A good opportunity is not necessarily a good investment opportunity. Discuss.
(10Marks)
c) Explain how a business can establish and sustain its competitive advantage.
(6Marks)
QUESTION FIVE
a) Discuss why it is important for a business to protect its business ideas and secrets.
(6Marks)
b) Identify and explain four sources of financing for an entrepreneur. (4Marks)
c) Discuss the danger of starting a business with a loan. (2Marks)
d) Discuss the impact of IT in business operations. (8Marks)

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