Month: September 2021

                                           SALES FORECASTING A company can forecast sales either by forecasting market sales (called market forecasting) and then determining what share of this will accrue to the company or by forecasting the company’s sales directly. The point is that planners Read More …

ELECTRONIC COMMERCE AND ELECTRONIC PROCUREMENT While the role of the salesperson has changed considerably, there have also been significant changes in the way sales and procurement are carried out, particularly between large organizations and their suppliers. In these business-to-business (B2B) Read More …

DESIGNING THE SALES FORCE Personal selling is a key element in promotion, one of the four Ps in the marketing mix. But not all sales representatives do exactly the same kind of selling. In business settings, McCurry has distinguished these Read More …

Core functions of central bank The bank is responsible for the issuance of Kenyan currency and ensures that the currency is free from counterfeit, clean and fit for circulation Undertake economic and financial analysis and monitors a wide range of Read More …

PRICIPLES OF GOOD LENDING-BRIDGE OVER LOANS Introduction Abridging loan is an advance given to a borrower for the purpose of completing a particular purchase with the source of repayment coming from the sale of another property in the near future. Read More …

PRINCIPLES OF GOOD LENDING APPLICATION EXAMPLE 1 Jeremy has maintained an account at your branch for many years. You have very little  detailed information on file regarding him but you are aware he has business interests in the city. He Read More …