FRUSTRATION AND DEFENSE MECHANISMS Meaning of Frustration Frustration is one of the causes of stress. It arises when one’s motivation to achieve a desired goal is blocked. It is the feeling of being upset or annoyed as a result of being unable Read More …
Month: September 2021
ATTITUDE NOTES
ATTITUDE Meaning of attitude Attitude is a learned predisposition to respond to an object or a class of objects in a consistently favorable or unfavorable way. An attitude can be as a positive or negative evaluation of people, objects, events, Read More …
PERSONALITY NOTES
PERSONALITY Definition of Personality Personality is the combination of characteristics or qualities that form an individual’s distinctive character. It is also referred to as individual differences in characteristic patterns of thinking, feeling and behaving Constituents/Traits of Personality (The Big Five Read More …
SOCIAL ORGANIZATION NOTES
Meaning of Social Organization Social organization is a pattern of relationships between and among individuals and social groups. It is the product of social interaction. Interaction among individuals, among institutions, among classes, among members of a family create social organization Read More …
HUMAN PUBLIC RELATION NOTES
HUMAN PUBLIC RELATION Human relation (HR) is a discipline within resource management which addresses interpersonal behavior within the workplace. Study of group of people for the purpose of improving interpersonal relationship among employees and their public at large. COMPONENTS Read More …
STRATEGIC CUSTOMERS PLANNING NOTES
STRATEGIC CUSTOMERS PLANNING High performing salespeople tend to be strategic problem solvers for their customers. The top salespeople who are effective strategic problem solvers have the skills and knowledge to be to: Uncover and understand the customer’s strategic need by Read More …
