Month: September 2021

PLANNING, IMPLEMENTING AND EVALUATING PUBLIC RELATIONS PROGRAMMES SUBTOPICS: Carrying out planning and implementation of public relations programme Factors considered when choosing implementers of public relations programme Method of evaluating public relations programme Introduction Research indicates that many PR practitioners cannot Read More …

THE MEDIA AND PUBLIC RELATIONS ACTIVITIES SUBTOPICS: Definition of media Media used in public relations activities Factors influencing choice of media in public relations activities   MEDIA OF PR ACTIVITIES Media relation is relationship that company or organization develops with Read More …

ETHICS OF PUBLIC RELATIONS SUBTOPICS: Definition of ethics Code of consultancy practice Code of professional conduct Functions of public relations department Functions of public relations officer Qualities of public relation officer   Definition of Ethics Ethics is code of acceptable Read More …

THE SCOPE OF PUBLIC RELATIONS MEANING OF PUBLICS Public is a social unit consisting of all those affected who recognize a common problem for which they can seek common solution The group has a common interest Publics are often latent Read More …

THE FUNCTION OF CONTROLLING Introduction Controlling involves the measurement and correction of the performance of employees, and of other organizational resources in order to ensure that everything is going according to plan. Any manager charged with putting plans into action Read More …

FRUSTRATION AND DEFENSE MECHANISMS  Meaning of Frustration Frustration is one of the causes of stress. It arises when one’s motivation to achieve a desired goal is blocked. It is the feeling of being upset or annoyed as a result of being unable Read More …