Goods suitable for direct distribution. Goods which require sufficient after –sales service eg electronics Goods which the manufacturer wants to exercise some control during distribution Goods with high profit margin and the retailers purchase in bulk Goods which are very Read More …
Day: December 10, 2020
Highlight any four benefits that accrue to a seller who uses personal selling as a method of sales promotion.
Benefits of personal selling. Creates a personal touch between the seller and the buyer The seller explains to the buyer since he/ she can ask questions regarding the products The seller gets to know how to improve the quality of Read More …
Give any four reasons that may lead to dishonour of a cheque.
Why cheques are dishonoured Insufficient funds Post – dated cheque Stale cheque. Amount in words differ from amount in figures. Signature of the account holder may differ from the specimen in the bank Alterations that have not been signed against Read More …
Mention four investment services offered by the Kenya Postal Corporation.
Investment services by posta corporation. Premium bonds scheme Operate S.A.Y.E. (save as you earn) Have fixed deposit facilities Have saving facilities
Give any four functions of commercial attaches.
Functions of commercial attaches. Search for Kenyan market abroad Inform business abroad of Kenyan goods Negotiate to expand Kenyan market abroad. Liase with the ministry of commerce to educate Kenyan producers/ manufacturers.
