MONDAY: 4 December 2023. Morning Paper. Time Allowed: 3 hours.
This paper has seven (7) questions. Answer any FIVE questions. ALL questions carry equal marks. Do NOT write anything on this paper.
QUESTION ONE
1. Highlight FOUR reasons why organisations undertake marketing research. (4 marks)
2. Planning is the process of bridging the gap between where we are and where we want to be in the future.
Outline SIX difficulties managers could encounter when planning. (6 marks)
3. Examine FIVE factors that make the business environment turbulent. (10 marks)
(Total: 20 marks)
QUESTION TWO
1. Explain THREE challenges faced by middle-level managers as they perform their roles. (6 marks)
2. Outline FOUR reasons why organisations use baseline surveys in project management. (4 marks)
3. Examine FIVE advantages of business incubation. (10 marks)
(Total: 20 marks)
QUESTION THREE
1. Highlight FOUR benefits of considering assignments as projects in an organisation. (4 marks)
2. Explain FOUR limitations of protection of intellectual property laws. (8 marks)
3. Summarise FOUR main characteristics of the Systems Approach to Management. (8 marks)
(Total: 20 marks)
QUESTION FOUR
1. List SIX sources of information which an employer may use to measure employee’s performance. (6 marks)
2. Discuss THREE demerits of a rigid control system. (6 marks)
3. Examine FOUR benefits of staffing. (8 marks)
(Total: 20 marks)
QUESTION FIVE
1. Define the term “span of control”. (2 marks)
Outline SIX factors that might affect the span of control in an organisation. (6 marks)
2. Explain THREE reasons why organisations are promoting application of analytics as a problem-solving skill. (6 marks)
3. Analyse THREE types of market intelligence. (6 marks)
(Total: 20 marks)
QUESTION SIX
1. Explain FIVE reasons why employees might resist change in an organisation. (5 marks)
2. Enumerate SEVEN benefits of organisational structure in an organisation. (7 marks)
3. Analyse FOUR challenges associated with managing macroeconomic factors in organisations. (8 marks)
(Total: 20 marks)
QUESTION SEVEN
1. Outline FOUR contributions of Elton Mayo’s Human relation theory to management of modern-day
organisations. (4 marks)
2. Describe SIX benefits of training employees in an organisation. (6 marks)
3. Analyse FIVE activities involved in the project initiation phase of the project planning. (10 marks)
(Total: 20 marks)