MANAGEMENT PRINCIPLES AND PRACTICE APRIL 2022 PAST PAPER

MONDAY: 4 April 2022. Morning paper.                                                                                                Time Allowed: 3 hours.

Answer any FIVE questions. ALL questions carry equal marks. Do NOT write anything on this paper.

QUESTION ONE

1.          Discuss five steps of the planning process as a function of management.                                                                       (10 marks)

2.         Examine five reasons that might lead employees to resist control measures put in place by management.    (10 marks)

(Total: 20 marks)

 

QUESTION TWO

1.         Discuss two criticisms of scientific management from the employers point of view.                                                        (4 marks)

2.        Explain six roles of the top management in an organisation.                                                                                            (12 marks)

3.        Distinguish between “power” and “authority”.                                                                                                                  (4 marks)

(Total: 20 marks)

 

QUESTION THREE

1.          With reference to marketing, examine three concepts of marketing management orientation.                                            (6 marks)

2.         Describe three needs of Abraham Maslow’s hierarchy theory.                                                                                          (6 marks)

3.          Discuss four types of organisational change.                                                                                                                    (8 marks)

(Total: 20 marks)

 

QUESTION FOUR

1.          Highlight three levels of management found in organisations.                                                                                           (6 marks)

2.         Summarise three personal traits of a good entrepreneur.                                                                                                   (6 marks)

3.         Summarise four decisional roles of managers according to Mintzberg.                (8 marks)

(Total: 20 marks)

 

QUESTION FIVE

1.       Discuss three non-budgetary controls used in an organisation.                (6 marks)

2.       Discuss four factors that influence a manager’s decision to delegate authority.                (8 marks)

3.       Explain three challenges encountered by organisations in the international markets.                (6 marks)

(Total: 20 marks)

 

QUESTION SIX

1.         Describe five key components of staffing as a management function.                (10 marks)

2.         Explain five reasons for marketing research m an organisation.                 (10 marks)

(Total: 20 marks)

 

QUESTION SEVEN

1.          Outline six distinctive characteristics of projects.                                                                                                               (6 marks)

2.          Highlight six differences between “creativity” and “innovation“.                                                                                       (6 marks)

3.          “The 4Ps of marketing mix must be matched with the 4Cs of marketing to deliver customer satisfaction”.

Required:

With reference to the above statement, match the 4Ps of marketing rnix•to the 4Cs of marketing mix.                              (8 marks)

(Total: 20 marks)