UNIVERSITY EXAMINATIONS: 2016/2017
EXAMINATION FOR THE DIPLOMA IN BUSINESS INFORMATION
TECHNOLOGY
DBIT307 BUSINESS MANAGEMENT
DATE: DECEMBER, 2016 TIME: 1 ½ HOURS
INSTRUCTIONS: Answer any THREE questions.
QUESTION ONE
a) As a young entrepreneurs you are considering establishing a motor service
centre company in your local town.
Discuss the external environmental factors that will affect your business.
(8 Marks)
b) Discuss the characteristics of a company as a form of business. (12 Marks)
QUESTION TWO
a) Describe FIVE (5) characteristics of Management. (10 Marks)
b) Briefly explain FIVE (5) benefits of Corporate Social Responsibility to an
organization. (10 Marks)
QUESTION THREE
a) Identify four distinguishing Features of human resources management.
(8 Marks)
b) Discuss four common objectives of involvement in marketing activities.
(8 Marks)
c) Define the following terms:
i. Business Plan (2 Marks)
ii. Manpower Planning (2 Marks)
QUESTION FOUR
Majority of businesses consist of number of different departments each of which
has a specific job or tasks to do. They are also referred to as functions. Discuss
some five of the departments that we may have. (20 Marks)
QUESTION FIVE
a) Define Business Ethics (2 Marks)
b) How can a manager establish and maintain ethical standards of behavior in a
business? (8 Marks)
c) There are different orientations that an organization can use in their
approach to business or serving their customers. Discuss the following:
i. Production Orientation
ii. Marketing Orientation (10 Marks)
