UNIVERSITY EXAMINATIONS: 2016/2017
EXAMINATION FOR THE DIPLOMA IN BUSINESS INFORMATION
TECHNOLOGY
DBIT 501 ENTREPRENEURSHIP SKILLS
DATE: AUGUST, 2017 TIME: 2 HOURS
INSTRUCTIONS: Answer Question One & ANY OTHER TWO questions.
QUESTION ONE [30 MARKS] – COMPULSORY
a) Differentiate between entrepreneurship and intrapreneurship. (6Marks)
b) Define the term motivation and explain the factors that can motivate one to turn to
entrepreneurship. (10Marks)
c) list four types of ventures that a young IT graduate can start. (4Marks)
d) Explain the product planning and development process. (10Marks)
QUESTION TWO [20 MARKS]
a) State six characteristics of a successful entrepreneur. (6Marks)
b) Explain challenges facing an individual business manager. (8Marks)
c) Explain three types of entrepreneur refugees. (6Marks)
QUESTION THREE [20 MARKS]
a) Highlight the differences between men and women entrepreneurs. (8Marks)
b) Describe the importance of record keeping in a business. (6Marks)
c) Explain the significance of using a SWOT analysis model to assess a business.
(6Marks)
QUESTION FOUR [20 MARKS]
a) Explain the why many business fail. (6Marks)
b) Explain FOUR sources of business ideas. (4Marks)
c) Explain the contribution of “jua kali” to the economy of a country. (10Marks)
QUESTION FIVE [20 MARKS]
a) Describe the factors that determine a good investment opportunity. (10Marks)
b) Explain the factors that may influence the demand of a product. (5Marks)
c) Explain how an entrepreneur can create and sustain a competitive advantage.
(5Marks)
