MAASAI MARA UNIVERSITY
REGULAR UNIVERSITY EXAMINATIONS
2018/2019 ACADEMIC YEAR
FOURTH YEAR SECOND SEMESTER
SCHOOL OF BUSINESS AND ECONOMICS
BACHELOR OF COMMERCE
COURSE CODE: BCM 4193
COURSE TITLE: MANAGEMENT OF STRATEGIC
CHANGE
DATE: 18/04/2019 TIME: 1100-1300HRS
INSTRUCTIONS TO CANDIDATES
Answer Question ONE and any other THREE Questions
This paper consists of 2 printed pages. Please turn over.
1. (a) Define the following terms
i. Vision (2 Marks)
ii. Mission (2 Marks)
iii. Objectives (2 Marks)
iv. Strategy (2 Marks)
v. Managing change (2 Marks)
(b) You are a manager at Seasons hotel in Narok town, explain to your
friend any four sources of change likely to affects your strategic
decisions (7 Marks)
(c) Discuss any four types of change in an organization and their effects
on employee’s feelings (8 Marks)
2. Identify and analyze the steps involved in the strategic change
management (15 Marks)
3. You are part of a management team assigned the responsibility of
implementing a major change in the organization. Identify four reasons
why people resist change and explain what you would do to ensure that
the new change in your organization is successful. (15 Marks)
4. There are eight main methods of accomplishing change in organizations.
Discuss any five methods which can be applied to effect a strategic
change at Maasai Mara university (15 Marks)
5. You have been invited by Naivas supermarket to address its branch
managers on the issue of how resistance to change is shown by
employees in an organization. Identify and discuss five main methods
by which people demonstrate resistance. (15 marks)
